14% of new car sales in Germany are fully electric and 26% have a plug

With several disruptions affecting it, the overall German car market is still in the red. The market fell 13% last month year-over-year. However, all this sadness seems to affect plugins differently. Electric vehicle (BEV) sales rose 13% year-over-year (YoY) in July. Last month there were 28,815 BEV registrations, representing 14% of the global market. On the other hand, plug-in hybrids (PHEVs) have been made. worse than the global market (-21%). Consumers may be starting to move away from them. The latter had 23,712 registrations, that is to say, 11.5% of the total car market.

Connector vehicle share of 26% in June kept the year-to-date score at 25% (14% BEV). A 25-30% result by the end of the year not only seems possible, but probable.

Fiat 500e tops EV sales in Germany (again)

Another month, another victory for the little Italian. Thanks to the 2,170 registrations, as in June, the electric Fiat returned to first place in July. It was a considerable distance, more than 700 units, above the runner-up VW ID.4.

Despite not winning the best-selling title, the German crossover led a charge from Volkswagen into the top spots. Three Volkswagen models entered the top 5. In addition to the ID.4’s number 2 position, the ID.3 was 4th and the little e-Up was 5th, leaving only two places for the competition . The remaining two positions were filled by Stellantis. The No. 3 Opel Corsa EV complemented the Fiat 500e’s place at the top.

Interestingly, 6th position was occupied by another small car, with the little BMW i3 now doing its final laps at high speed before entering EV sky. It was also the only BMW in the top 20, which raises two questions:

  1. Isn’t the i3 being retired too soon?
  2. Who will replace him on the bestseller list? The iX is too expensive, and the Audi e-tron is outselling the i4, and the iX3… well, let’s not even go there.

Other models got a chance to shine last month, like the Hyundai Ioniq 5, which was No. 7 last month with 1,233 registrations, a new year best. Still in the top half of the table, we have two models with record scores, an unusual feat considering we were still on vacation. The No. 8 Audi Q4 e-tron achieved a record 1,193 registrations, highlighting Volkswagen’s recent production increase. galaxy EV. And at number 10 we have the record-breaking Opel Mokka EV, 1,173 registrations, underscoring Opel’s current peak form (… imagine that a few years ago…).

The second half of the table also saw record scores, with the Hyundai Tucson PHEV (1,025 units) and the sporty Cupra Born (1,012 units) achieving the best scores ever. The Spaniard benefited from the increase in production, which could also be said about the Tesla Model Y: with the Berlin factory increasing its production, it is less and less dependent on Made in China units, thus avoiding the deep valleys of the first months of the quarter. The Model Y had 1,035 units delivered last July, by far its best result in a first month of the quarter on German soil. We can anticipate a record performance next September from the Tesla crossover. The question is: to what extent will it be?

Last month, the Volkswagen Group had 9 representatives in the top 20 in July. Or ten in the top 21 if we add the #21 VW Tiguan PHEV (818 units, a new record) to the tally. Not bad, Volkswagen, not bad…

Outside the top 20, the highlights are the Ford Mustang Mach-E, which had a record 549 deliveries, and the Stellantis, which scored a positive performance from the Peugeot stable. The small Peugeot e-208 (748 registrations) came close to making the top 20, while the e-2008 crossover had its best result of the year last month, with 546 deliveries.

Finally, we have the Renault Megane EV with 752 registrations. The French hatchback was already Renault’s best-selling electric vehicle in Germany.

The Fiat 500e has a strong lead at #1 after 7 months

As for the 2022 table, the Fiat 500e took a significant lead over runner-up Tesla Model 3, largely thanks to the city car’s performance last month, but it also benefited from Tesla’s usual slow first month of the quarter . With the Italian EV now holding a 2,500-unit lead over the American sedan, the likable Fiat is gaining a precious lead that could prove crucial for the year.

With the small Italian EV now a comfortable number 1 in the German plug-in market, Stellantis finds itself leading the best-selling model charts in both Germany and France.

We have to go down to the second half of the table to see the position changes. Climber of the month was the VW e-Up, which moved up 5 places in the table, to number 11, while just below, we have the BMW i3, which climbed to number 12.

In the final positions of the table, the Hyundai Ioniq 5 climbed two places to number 17, while the Audi A3 PHEV replaced the Mercedes GLC PHEV in 20th place. The Audi Q4 e-tron was at number 21, just two units behind its little brother, so we could see PHEVs reduced to just four representatives in the top 20 next month.

4 German brands lead the sales of accessory vehicles in Germany

In the brand ranking, a surging Volkswagen (10.3%, up from 9.6%) overtook previous leader BMW (9.9%, down from 10%), along with previous runner-up Mercedes (9.3%, down from 9.8%). With the two Premium brands losing ground and Volkswagen returning to its own natural methe add-on market is getting closer to matching the general market and less premium-heavy.

Audi (7.7%) remained in a comfortable fourth place and it remains to be seen how much Mercedes and BMW will fall. We could soon see the four-ring automaker competing for a spot on the podium.

In the race for 5th place, Hyundai (6.3%, up from 6.1%) gained ground on Tesla (5.4%), but the American manufacturer should recover in September and could overtake the Korean brand at the time.

Looking at the ranking by OEM, the ranking remained the same. The Volkswagen Group has its domestic market firmly in hand, having increased its market share by 0.9 points to 26.9%. It is followed at a distance by Stellantis, which, thanks to good performances, increased by 0.1 percentage points to 13.8%, which allowed it to gain a little more distance compared to the decline of the Mercedes-Benz Group (11 .5%, 0.7 points less). Even Mercedes was overtaken last month by BMW Group (11.9%), although it had also lost share (-0.1%).

The #5 Hyundai-Kia partnership (10.4%, up from 10%) had a good month and is safe from the Renault-Nissan-Mitsubishi Alliance, in 6th place with 8.6% of share

Check out last month’s German EV sales report: 26% of new car sales in Germany are plug-in, 14% all-electric.


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