Time seems to have barely passed for English singer Rick Astley as he recreated a popular song from the 80s in an advert. In an advertisement for AAA Auto Insurance, he can be seen singing his hit song I will never give up on you. The new ad came out 35 years after the original was released.
The song was released in 1987 when Rick Astley was 21 years old. Today, the British singer is 56 years old. This basically means that more time has passed since the song’s release than the singer’s age at the time of its original release.
However, the makers have tried their best to blend the vibe of the new song with that of the original song. For one thing, Rick Astley is seen in outfits similar to those he wore in 1987.
As for the setting, the ad features AAA offices instead of the ballroom, and a water cooler has replaced the bar from the original song. The backup dancers, meanwhile, are AAA employees wearing polo shirts.
The ad also took lyrics from the original song and includes a list of things the insurance won’t do. These include promises not to give up, let you down, run, quit, and fire you.
I will never give up on you was released as the first single from Astley’s debut album, Whenever you need someone (1987).
Fans react to Rick Astley’s insurance commercial with the 1987 single
Nostalgic fans took to social media to react to the announcement. While some called Rick Astley a “gift to humanity”, others called the ad the best commercial of the year.
Astley also spoke about the recreation and in a statement, said:
“It’s been an incredible trip down memory lane. The song has been really good to me, and I’m delighted to be working with another iconic brand that has certainly stood the test of time.”
The English singer-songwriter also shared the video on Twitter on the song’s 35th anniversary. At the time, he wrote:
“‘Never Gonna Give You Up’ turns 35 today! If it were a person, it would be old enough to be president under American law! It really has a life of its own at this point and I just appreciate all the love. , fun and laughter all around! Until the next 35! Rick.”
What is the Rickroll meme?
Rick Astley’s song has been famous for years and even before the release of the ad. The meme, often referred to as Rickrolling or a Rickroll, includes the I will never give up on you by Astley. It has over a billion views on YouTube. The song was used as a bait and switch meme where people use a disguised hyperlink that leads to the music video.
The landing page leads to where the victim hopes to go, then switches to Astley’s video. That’s when a person is Rickrolled. The meme gained popularity in 2007 and 2008 when YouTube used it in 2008 for their April Fools’ Day event.
Astley, then returning to acting after a 10-year hiatus, became even more popular after the meme.
Another that I will never give up on youRick Astley’s other popular songs include together forever i Whenever you need someone. Apart from his music career, Astley has also worked as a radio DJ and podcaster.
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