Imprint, SWAIA partners to combat fake Native American art with launch of new digital art registry

SANTA FE, NM–(BUSINESS THREAD)–Imprint, a blockchain-based art security registry, and the Southwestern Association for Indian Arts (“SWAIA”) today announced a partnership to combat fraud in the Native American art market by providing 800 artists Native Americans a permanently certified digital Imprint title on their artwork. The announcement was made at 100th annual Santa Fe Indian Market.

Imprint provides artists and galleries with permanent digital titles that allow artworks to be officially registered, creating a digital certificate of authenticity stored in a secure blockchain database. When a piece is sold, the imprint title and certificate are transferred to the buyer with transaction information such as date, location and valuation instantly created and stored on-chain, creating a secure and infinite that can be traced back to the creation of the piece. the piece and its initial sale.

“We are honored to work with SWAIA to provide a next-generation solution to address a millennia-old problem of fraud and exploitation committed against Native American culture,” said Ruth-Ann Thorn, co-founder of Imprint. Ms. Thorn is also the founder and executive director of Exclusive Collections Galleries, a trio of art galleries showcasing Native American artists, and a registered tribal member of the Rincon Band of Luiseño / Payómkawichum Indians of Southern California, where she serves as President of the Economic Development Board of Rincón.

He added, “By providing artists and their representatives with a simple and easy-to-use digital tool, we hope to eliminate counterfeit work that purports to be by Native American artists, making their authentic work that much more valuable.”

“When Imprint approached us about launching their blockchain-based art security registry with SWAIA artists, we immediately recognized the opportunity it will help combat theft and counterfeiting in the Native American art world” , said SWAIA Executive Director Kimberly Peone. “We are delighted to be able to offer cutting-edge solutions to SWAIA artists.”

Global art sales in 2021 were $65.1 billion, according to research by investment bank UBS, with online sales more than doubling since 2019. According to the Institute of Art Professionals, nearly 50 per cent of the art currently circulating is likely to be faked or misattributed. Native American art is estimated to account for approximately $1 billion in sales annually, with an estimated 80% coming from the sale of counterfeit products that include a wide range of works from painting and sculpture to to jewellery, ceramics and textiles.

About the Southwest Association for Indian Arts

The Southwestern Association for Indian Arts (SWAIA) is a non-profit organization that supports Native American arts and culture. Creates economic and cultural opportunities for Native American artists by producing and promoting the Santa Fe Indian Market, the world’s largest and most prestigious Indian art event since 1922; to cultivate excellence and innovation in traditional and non-traditional art forms; and develop programs and events that support, promote and honor Native artists throughout the year. For more information about SWAIA, visit www.swaia.org.

About the imprint

Founded in 2021, Imprint, LLC is the first secure global art registry with a mission to empower artists and buyers by preventing art fraud, ensuring authenticity and provenance, and providing secure transfer and ownership records over time . The Imprint digital platform creates a new standard of authenticity in line with other established assets and uses ultra-secure blockchain database technology to ensure the accuracy of all artwork and transactions. For more information, visit http://www.imprintregistry.com/.

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